Smart Working

Explainer Video
AI
SaaS
Overview
Smart Working is a global talent platform that connects companies with elite remote developers and engineering teams. Focused on speed, quality, and long-term reliability, the platform removes hiring friction through deep vetting, time zone–aligned teams, and seamless onboarding. Smart Working approached us to create an explainer video that clearly communicates how companies can scale engineering capacity faster — without compromising on quality or trust.
Project Details
Role & Scope
Our team handled the full production cycle — from research and concept development to design and final animation. The goal was to position Smart Working as a simple, dependable alternative to traditional hiring, while highlighting its core advantages: fast matching, rigorous vetting, time zone alignment, and continuous upskilling through the in-house AI Academy.
Tools Used:
Figma
After Effects
Duration
Design
10 days
Animation
10 days
Complete in
20 days
Workflow
Schedule a call to discuss project details. Gather information on vision, audience, objectives. Schedule a call to discuss project details. Gather information on vision, audience, objectives.Schedule a call to discuss project details. Gather information on vision, audience, objectives.
Workflow
Workflow
Discovery
We began by analyzing Smart Working’s hiring process, vetting standards, and differentiation in the remote talent market. This stage helped us identify the platform’s strongest value drivers: carefully vetted developers, fast hiring timelines, seamless team integration, and future-ready skills powered by the AI Academy. These insights shaped a clear narrative focused on trust, efficiency, and long-term scalability for growing companies.
Concept Development
Based on the discovery phase, we developed a concept centered on clarity, reliability, and speed. The story contrasts traditional hiring challenges — slow recruitment, mismatched talent, and onboarding friction — with Smart Working’s streamlined process. Visually, we structured the narrative around a clear step-by-step flow: source, vet, match, onboard. Clean UI-style graphics, process animations, and trust markers were used to keep the story easy to follow and highly credible.
Animation
Once the storyboard and styleframes were approved, we moved into animation. The visual style is clean, modern, and confident — reflecting Smart Working’s professional and reliable positioning. Through smooth transitions, modular process animations, and clear UI visuals, we showcased how companies can quickly build high-performing engineering teams.
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