Nihito

Explainer Video
SaaS
Overview
A young, ambitious team of engineers approached us to create an explainer video for their innovative platform, Nihito. This platform prevents "waste of code" by transforming software tools at the Proof of Concept (PoC) stage into user-friendly, no-code solutions, enabling engineers with limited software engineering expertise to maximize their tools' potential.
Project Details
Role & Scope
We were tasked with developing a detailed and modern explainer video to effectively communicate the platform's functionality, attract new users, and secure investments. The project scope included in-depth research, concept creation, design development, and animation.
Tools Used:
Figma
Affter Effects
Duration:
Design
2 days
Aniamation
2 days
Complete in
5 days
Workflow
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Discovery
With complete creative freedom, we began by researching similar products, the company’s background, and its mission. This exploration allowed us to fully grasp the value proposition of Nihito, focusing on its ability to generate GUIs and APIs automatically and operate seamlessly in the cloud. We identified the platform's core functionalities to highlight in the video.
Concept Development
The concept revolved around showcasing the platform's technical capabilities in an accessible and visually appealing manner. By blending a modern, clean design with concise messaging, we aimed to clearly communicate the unique benefits of Nihito to a diverse audience of potential users and investors.
Animation
Once the design and visual approach were approved, we brought the video to life through animation. Dynamic motion graphics and smooth transitions highlighted Nihito's functionality, such as the automated generation of GUIs and APIs, while maintaining an engaging and professional tone. The final product delivered a compelling narrative that aligned with the client’s goals, effectively showcasing the platform's value and potential.
Clients words
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